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This post was sponsored. All opinions are my own.
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Are you a fan of Simply Be? I have been a fan for such a long time. Why you may ask? Here’s a few reasons:
- They are a size inclusive brand (size range spanning U.S. size 6-32)
- They offer high-quality clothing and accessories options at great prices
- They offer a beautifully diverse range of clothes
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Guess What?
[/vc_column_text][vc_column_text]After six years in the U.S. market, Simply Be is moving away from a catalog model in favor of becoming purely digital by the end of 2018. This is in line with the spending habits of its millennial, Gen Y, and Gen Z consumers. It is adopting a new look for visual marketing communications that will make all campaign images, videos, and Instagram posts shoppable. [/vc_column_text][vc_gallery interval=”10″ images=”10960,10959,10958,10950,10949,10948,10947,10946,10945,10944″ img_size=”large” onclick=”custom_link” custom_links_target=”_blank” custom_links=”#E-8_aHR0cHMlM0ElMkYlMkZ3d3cuc2ltcGx5YmUuY29tJTJGZW4tdXMlMkZ0cmVuZHM=”][vc_column_text]
What Should You Expect?
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You can expect swimwear, athleisure, and festival collections that are oh so amazing and delightful!
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Here Are My Favorite Picks
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New Campaign Challenge
[/vc_column_text][vc_column_text]Rich Storer, U.S. Vice President of Marketing, Americas, at N Brown Group, the parent company of Simply Be has said:
“We have a responsibility to empower women and this comes in many different forms, but first and foremost we are a fashion brand so our new image is an assertive step away from the often-vanilla campaign images hitherto used in the US curve market. These images convey confidence, sass, verve, sex appeal and energy and beautiful curves in a more editorial manner.[/vc_column_text][vc_column_text]With this exciting campaign it is up for us to do the following:
- Go to Simply Be website and check out the new collections and trends
- Pick out something to wear that you normally wouldn’t choose for yourself, so you can EXPAND your fashion comfort zones
- Take a picture and tag Simply Be on social media
- Encourage 3 friends to join you in this challenge
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Are You Ready for the New Simply Be Campaign?
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